Jablite is showcasing its own manufacturing skills and product at the RCI Show this year by building its entire stand out of 100% recyclable EPS (expanded polystyrene) blocks.
As Show sponsor, Jablite’s commitment to the RCI (Roofing Cladding & Insulation) Show held this year at the Ricoh Arena in Coventry was in no doubt.
And, to make sure the Jablite brand was well-represented at the Show, Jablite sought an agency that could really think outside the box to help it deliver a unique stand for the exhibition.
“We wanted a stand that would be really memorable and stand out from the crowd” explains, managing director, Richard Lee with a smile. “And, as Show Sponsor we wanted to support the RCI Show and contribute to the buzz around the show.
“With the Jablite Cube, built completely from EPS (expanded polystyrene), our agency Ouno delivered everything we wanted and more. Simon and his team came to us with such an overload of ideas and creativity that we had trouble selecting just one concept from their ideas!”
The end result is a cube built from EPS blocks that were cut by Jablite’s team at Howden in East Yorkshire. The interactive display is encased in HP EPS that was designed, moulded and cut in Jablite’s Belvedere site as were the box seats inside the Cube.
The team from Ouno, an agency based in Farnborough, created the 3d animations and interactive display that visitors to the Jablite stand will be able to enjoy on the stand and have managed the entire build.
“We could not be more pleased with the result or with Ouno” says Richard Lee, they have really delivered something that is out-of-the-ordinary and represents the Jablite brand in a unique and innovative way.
“ We hope our visitors will enjoy their Jablite Cube Experience at the RCI Show!”
See Also UK’S largest EPS manufacturer created in management buyout