Jablite plans to surprise the visitors at the RCI Show this November. The EPS (expanded polystyrene) manufacturer is well-known for its innovative marketing style and the 2017 RCI Show will be an opportunity to experience this Jablite approach at its best.
Instead of the usual logo-strewn exhibition stand Jablite has opted to work with leading designer, Michael Sodeau on a stand that is definitely more of an experience than a hard sell.
The Jablite Parabola is built from EPS boards – manufactured by Jablite – and will soar above visitors in a beautiful white wave that visitors will be able to walk under on a black EPS floor…
“We are really looking forward to the RCI Show,” says Jablite Sales Director, Luke Treadwell.
“I am sure our stand will be a memorable experience that will demonstrate the design and technical expertise of our team and our continued determination to do things the Jablite way.
“The RCI Show is a rare thing these days… it is an exhibition where the organisers know, understand and listen to their industry sector. This is why Jablite is a proud sponsor of the RCI Show and why so many in the roofing industry exhibit and visit,” explains Luke.
“As Show Sponsor we wanted to do something that would really stand out from the rest and I am sure that our marketing team has achieved that with the Jablite Parabola. Come and see us and tell us what you think!”